Leido

I'm Parker, a
product designer
in Vero Beach

I got obsessed with a question:

“Why do some fixer-uppers sell fast while others sit on the market forever?”

Parker - Product Designer
The Pattern Discovery

I kept driving around...

Seeing the same realtor signs, month after month. Tired properties with great bones, but they just... sat there.

606 14th Place property
132 Days

606 14th Place

Vero Beach, FL 32962

$297,500

The Reality

What I thought might be happening...

Buyers may walk into these homes, see outdated finishes, and immediately think 'too much work.' Perhaps they can't see past the surface to understand the potential.

🤔

“This needs too much work...”

- Every potential buyer

The Transformation Test

What if buyers could see the potential?

I took that Vero Beach property that had been sitting for 132 days and created realistic renovation visualizations. Not fantasy makeovers - practical transformations showing what it could actually become.

Before renovation
BEFORE
After renovation
AFTER
The Next Step

That's when I had a hypothesis...

Maybe this could help realtors sell these kinds of properties faster. But I'm a product designer, not a real estate expert. I needed to find out if I was actually solving a real problem.

606 14th Place property
Pending

606 14th Place

Vero Beach, FL 32962

$297,500

So I Built This

Here's How It Works with Real Properties

Ready to Move Corner Lot Home in Vero Beach property
132 Days
$297,500
606 14th Place
Vero Beach, FL 32962
Charming Turnkey Home in Vero Beach property
139 Days
$289,000
1421 6th Ave
Vero Beach, FL 32960
Coastal Lifestyle Home in Vero Beach South property
6 Days
$349,000
1781 5th Ct
Vero Beach, FL 32960

I Think This Could Help Realtors...

But I need to know if I'm solving a real problem.

Ready to explore this together?

15-minute conversation to see if this could help your listings.

I’ll prepare a free visualization before our chat.

No Sales Pitch

See Your Listing Transformed

Help Shape the Platform